DIRECTV asked AvatarLabs to develop a strategic plan for an AR concept they also asked us to further develop.

We researched the marketplace and created a comprehensive deck that was fast-tracked to top executives.


While our work was well received at all levels of the company, the project was ultimately scuttled when AT&T acquired DIRECTV.
Role: Strategist, Writer
Firm: AvatarLabs

Campaign Proposal: Strategy Portion Only

© 2018 Rich Silverman

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